Processes Introduction

Between us, Bridges Publishing consultants have decades of experience as writers, editors, art directors, layout artists and advertising sales specialists with various established local and international press and publishers.

We understand how crucial it is that a publisher identifies the objectives behind producing a yearbook, a magazine or even marketing collaterals before embarking on its production and distribution. The conceptualisation of a publication is possible only when these objectives have been identified.

The concept will not only need to be apparent but explicit in all aspects of the publication; from the editorial – collating of information and translating them into copy of the right tone and depth, the visual aspect – such as page layout and photography right down to the type and finish of the paper that it is printed on and even the distribution methods.

Find out more about what is involved in the publishing process by viewing the flowchart below and by using the menu navigation: